The Board Pro case study

The Board Pro: Elevated Brand Credibility Through Creative Shizzle

Overview

The Board Pro, founded by Christal Cherry, empowers nonprofit boards through strategic consulting and dynamic training. To elevate her marketing and boost brand awareness, Christal partnered with Creative Shizzle. Together, we transformed her visual identity—building a clean, credible, and compelling brand presence.

The problem

Christal was seeking greater visibility and needed cohesive branding that would resonate with her audience. The marketing materials lacked the polish and presence required to communicate her expertise and values.

The solution

With brand clarity and consistency as our north star, we collaborated on refining her logo, crafting a clean and engaging website, and building out marketing collateral that reflects her voice and mission. The results spoke for themselves.

Scope of Project

  • Logo design
  • Website design & development
  • Visual identity & branding
  • Marketing collateral
  • Ongoing creative support

What challenges did you face before working with us?

Marketing and brand awareness.

Why did you choose Creative Shizzle?

Taylor Wilson is a rock star and has been totally supportive of my business from the start.

What design made a big impact on your business?

My logo and website look wonderful because of the team at Creative Shizzle.

What improvements have you seen since partnering with us?

My brand is clean. My clients respond well to my marketing and collateral. It has given me credibility.

Would you recommend Creative Shizzle? Why?

Absolutely! The team is responsive, creative, accommodating and a pleasure to work with.

Christal M. Cherry

Founder, The Board Pro

SUMMARY

By aligning strategy with clean design, Creative Shizzle helped The Board Pro achieve marketing clarity and brand credibility.

Christal’s audience now connects more deeply—and consistently—with her message.

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